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It’s a fact: higher post frequency drives higher engagement. If you’re posting less than once a day, you’re missing out on a huge opportunity to grow your audience.
When this influencer started posting more than once a day, she saw a 387% increase in likes and a 69% increase in followers. If you’re like us, these aren’t the kinds of numbers you can afford to turn your nose up at!
But posting that frequently is difficult! If you want to post twice a day (which one user started to do and saw a 983% increase in likes), you need at least fourteen pieces of content a week.
And that doesn’t even take into account Stories, Reels, or content for other networks that you need to create and publish.
If you also want to leverage your Stories to gain followers and expand your reach, you’ll need to prepare an additional seven pieces of content a week. If you lost count, that’s twenty-one pieces of Instagram content for each and every week on the calendar.
Twenty-one pieces of content times fifty-two weeks in a year equals?
Any guesses?
A lot of content. 1,092 designs every year to be exact (and at only one Story a day, that’s probably an underestimate).
At this point, your head might be spinning. If you’re a busy solopreneur or you run social media for a small business, and you’re already trying to stay ahead of an already brutal content schedule, the idea of posting more might be overwhelming.
But I have some good news: you don’t need to do this alone.
Tailwind Create has a huge library of instantly customizable templates with versions available for Instagram Stories, Instagram Feed posts, Facebook, and Pinterest.
With one click, you can generate hundreds of different designs (for both feed and Story!) that feature your brand colors, your images, and your text. With a second click, you can see different versions of every template––in other words, you’re not going to run out of variety anytime soon.
Plus, we save your brand colors, your favorite fonts, and even your website or logo, so that when you come back to get ahead of the content deluge, you don’t have to start from scratch.
We have a huge collection of the best Insta templates. From quotes to product posts and from feed to story, we’ve got you covered.
If you’re struggling to stay ahead of a hefty content creation schedule, come check us out. I think we’ll be friends 😁.
