What Makes a Great Pin?

Pinterest analyzed dozens of potential features to determine what makes for a great pin. Four things stood out.

Download this FREE guide to learn what they were!

Click the image below to download the guide to making great pins:

Shopping Keywords vs. Idea Keywords: The Difference That Decides Your Whole Pinterest Strategy

Two Keywords, Same Volume, Opposite Strategies You research a keyword. The volume looks great. You build a post around it,

How to Do Pinterest Keyword Research (With Real Search Data)

Most Pinterest Keyword Research Dies in a Spreadsheet You know the shape of it. You spend an afternoon hunting for

Everything You Can Do with Tailwind from ChatGPT, Claude and Other AI Assistants

What the Tailwind MCP Server is You can now run most of your Pinterest workflow from the AI assistant chat

How Pinterest Search Actually Ranks Pins

Pinterest Publishes More About This Than You’d Expect Ask most people how the Pinterest algorithm works and you’ll get folklore:

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Danny Maloney

Danny Maloney is the CEO and Co-founder of Tailwind, the Pinterest marketing platform he started in 2011 to help small businesses grow through visual discovery. Before Tailwind, Danny led New Initiatives at Google Maps and YouTube and served as General Manager of AOL Video. He has spent over a decade building tools that make Pinterest marketing accessible to businesses of every size.

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What Makes a Great Pin?

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