Happy Spring! We’re betting you’re just a little tired of winter (and record-breaking storms). Not to worry- spring is right around the corner if it hasn’t already sprung where you live.
What better way to celebrate than to freshen up your social media with some seasonal posts? Read on for the months, weeks, and days of celebration to keep in mind in March.
March is the Month of….
Multiple Sclerosis Awareness Month
Raises awareness and support for the disease and those affected by it
National Craft Month
Encourages all mediums of creative activity
National Nutrition Month
Focuses on the importance of physical fitness and dietary nutrition
National Women’s History Month
Honors influential women throughout history as well as their contributions towards gender equality
National Social Work Month
Recognizes the dedication and importance of social workers in our communities
March Monthly Post Ideas
A few ways to implement these:
Make an Instagram post or write a blog article honoring the trailblazing women in your industry in general or those who have personally inspired you
Show off how you get creative or crafty in your free time. Invite your followers to share their creative hobbies as well.
Repostan informational image or article that raises awareness for multiple sclerosis. Feel free to do this for other causes or diseases you are passionate about as well.
If you’re a food blogger or restaurant owner, dedicate more time or posts to educating your audience on the benefits of a balanced diet. Support this with nutritious meal plans or recipe ideas.
Important Weeks in March
Telecommuter Appreciation Week (Week of March 3)
Promotes the benefits of working from home while staying connected to the office
National Procrastination Week (First 2 Weeks in March– or when it’s convenient )
Celebrates procrastinating by putting off necessary activities and engaging in leisurely activities
Words Matter Week (First Week)
Emphasizes the importance of word choice in daily communication
March Weekly Post Ideas
Ways to celebrate these with your business:
Showcase a ‘day in the life’ of your telecommuter work by posting about your tasks and activities throughout the day on your Instagram Stories
Give yourself a break from social media and posting. Take some time back just for you (P.S. If that doesn’t seem like an option, learn more about how Tailwind’s Instagram scheduling tool can keep your social media schedule full while you’re off the clock)
Do an audit of your social media to make sure everything you’re posting and typing is having the impact you want it to. (Bonus: Learn a few new vocab words to sprinkle in and give your writing more zest)
Important Days in March
National Peanut Butter Lover’s Day (Mar 1)
Recognizes the lovability and versatility of peanut butter
National Day of Unplugging (Mar 5)
Marks a 24 hour period without devices, screens, or social media
International Women’s Day (Mar 8)
Celebrates the social, political, and economic achievements of women around the world
National Promposal Day (Mar 11)
Prompts the question “Will you go to prom with me?” from high school students nationwide
National Good Samaritan Day (Mar 13)
Recognizes the unselfish actions of those who help those in need
National Pi Day (Mar 14)
Celebrates both the mathematical constant pi (3.14) and the delicious dessert pie
St. Patrick’s Day (Mar 17) ☘️
National ‘Let’s Laugh’ Day (Mar 19)
Provides a little humor in our daily lives
National ‘Mom and Pop’ Business Owners Day (Mar 29)
Honors all small business owners (like you!)
National Virtual Vacation Day (Mar 30)
Reminds us all to relax and recharge no matter where we are
March Daily Post Ideas
Ways to recognizes these dates on social media:
Try going 24 hours without screens on March 5. Giving yourself time to step away may actually inspire your next great idea
Schedule an appreciation post to recognize women in your life or pioneers in your industry on International Women’s Day.
Get creative with your business to take advantage of National Promposal Day. Brainstorm ways your product or service could be used for a ‘promposal’. Perhaps you sell personalized jewelry that could be customized to spell out “Prom?” Or, maybe you make charcuterie boards that could be arranged in the shape of the question. Post the results of your creativity on social media and see where it leads!
Run a giveaway on your Instagram on National Good Samaritan Day. Have your followers submit stories of those in their lives that act unselfishly for others. Choose the most moving story and gift them a version of your product or service.
On National ‘Let’s Laugh’ Day, take some time to peruse Instagram or Pinterest for some cheeky memes or lighthearted jokes. Repin or regram the best ones. (Bonus points if they’re jokes related to your field of business!)
Don’t forget to celebrate yourself and your achievements as a business owner on National ‘Mom and Pop’ Business Owners Day. Write a blog post chronicling your journey with your business or make an Instagram post to commemorate the day.
Don’t forget to wear green on St. Patrick’s Day! ☘️
Conclusion: How to Use Monthly Trends In Your Marketing Content
Now take a moment to breathe easy knowing that warm weather is on the way and your content calendar is taken care of for another month.
This month you’ll be able to grow your social media, grow your business, and grow some flowers, all while cutting down on content planning and research time.
Happy Posting!
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Kelsey Basler
Kelsey is a senior pursuing a dual degree in Marketing and Psychology at the University of Oklahoma. A current Marketing Intern at Tailwind — your new Marketing team, helping you create social media designs, schedule posts, and optimize across Instagram, Facebook, and Pinterest with one easy-to-use social media management tool. she's passionate about creative problem-solving, marketing, and event planning!