Spring has sprung and all around there’s change and it seems that spring has made it’s way to Pinterest too. In the past few weeks new Pinterest features have bloomed. Some have the potential to be great for businesses on Pinterest but unfortunately, that’s not the case for all of them.
According to stats and surveys, Pinterest, due to its fast growing and massive user base, is able to drive more referrals than Google+, LinkedIn, and YouTube combined. Can B2B markets, which are often not very visual, gain traction with Pinterest as well as B2C businesses?
“With great power, comes great responsibility.” This philosophy doesn’t just apply to superheroes that have been bitten by radioactive spiders, it also applies to Pinterest influencers, accounts with several thousand up to millions of followers. If you’re one of these Pinterest superstars you might be thinking of monetizing your Pinterest account but are you putting your account at risk?
It is next to impossible to tap into the power of Pinterest without having images in your website, right? But many marketers are often unsure of how to use complex graphic editing software such as Photoshop. Many are working with tight budgets and find it difficult to afford stock photos or a professional graphic designer. Today, I’m here to tell you about another great online tool to put in your collection that will help you create easy and FREE images for Pinterest (and your other online needs).
“70% of Pinterest users are there for shopping inspiration” was revealed in a study on MarketingLand. Do stats like these mean that nonprofits don’t have a use for Pinterest?
When it comes to having an online businesses I tend to start to itch a bit when I hear the word “code”. It usually means that I’ll need to either spend hours figuring out how to make the code work or spend lots of $$$ to hire someone to do it for me. When I heard that you can now track Pinterest Pins on Google Analytics with UTM tracking codes the itching began. Thankfully, they’re easy to do and you won’t have to hire professional help to use them.
Oh my! The power of Pinterest just seems to be growing and growing. Its influence is not only changing marketing strategies but also website design and search engine results.
Social media platforms and websites are becoming even more image centric as Pinterest and Instagram continue to rise in popularity. Enhancing and polishing images on a website and making them more “pinnable” can truly lead to increased traffic and potentially, sales.
Business owners and marketers have discovered the power of using Pinterest business as a part of their social media marketing but have questions on how to best utilize it. Listen in as I answer one online business owner’s questions about getting started with Pinterest.
February is a very special month around here; it was exactly 2 years ago that Oh So Pinteresting was launched! I’ve had a great time creating videos, podcast episodes and articles to help you learn how to use Pinterest for business marketing.
The past 2 years have been full of wonderful experiences and the best ones include meeting and working with people from all around the world. Some of them have even honored me by inviting me on to their podcasts or to publish a guest post on their blog.
Have you ever been on Pinterest and come across a photo of food that looks so tempting and delicious you actually get hungry? As restaurant marketing pro, Joe Welsh explains in this week’s episode of the podcast, ”people buy with their eyes.” This concept is used by many restaurants in their online and offline marketing strategies to attract customers and generate sales.
