Jess Guevara lives a life that — let’s be honest — we’re more than a little jealous of. The Pilates instructor slash fitness coach slash
“What is the name of your restaurant?… I’ve never heard of it.” Eeekkk!!! Those words are like fingers dragging across a chalkboard for a restaurant
With an excess of 4.5 billion people using the internet globally, the best place to run a marketing campaign is on social media. Social media
What is Social Media ROI? Social media ROI is simply the return on investment (ROI) from one’s social media marketing expenses and activities. Such expenses
Social media marketing can often seem like the wild west. Anything goes, and marketers have to try everything to see what sticks. However, this isn’t
Social media for businesses is not simply about selling products or services. It’s also a powerful tool for connection, inspiration, and building relationships! To do
The rugged brand personality is one of the five dimensions of brand personality developed by Jennifer Aaker. This framework helps clarify the voice, tone, and
Just a note: This post contains references to drug use and addiction. Jennifer Turner’s bustling soap business didn’t start with a fairytale. Frankly, it started
The sincere brand personality is one of the five dimensions of brand personality developed by Jennifer Aaker. This framework helps clarify the voice, tone, and
{:en} There’s no sugar-coating it: getting to your first 10,000 Instagram followers is tough. Why? Because when you’re first starting out on the platform, chances
