Tailwind Blog

Introducing AI Content Suggestions for Copilot: Tailwind’s Latest Innovation to Streamline Marketing for Small Businesses

A couple of months ago we released Copilot — the tool that makes marketing your business easy because it tells you exactly what marketing to create and when. We like to say it’s like having a personal trainer for your marketing. Our users love it:

Then, just a few weeks later, we launched Ghostwriter AI — the AI writer for small business marketers. Tailwind Ghostwriter generates extremely high-quality, “ready-to-post” copy for social posts, email campaigns, website copy, product descriptions, and more (we have over 50 AI content tools and more are being released every week!). Again, our users love it:

Now we’ve taken these two revolutionary, time-saving features and integrated them to create a GIANT leap forward in our mission to empower all small business owners to create better marketing faster and easier.


We’re excited to announce “AI Content Suggestions for Copilot.” 

So, What Exactly is AI Content Suggestions for Copilot?

Copilot gives small businesses a personalized marketing plan that takes into account their business type, time available for marketing, and more to create smart marketing plans for social media and email.

Our users LOVE how Copilot guides them on exactly what marketing to create and when. It suggests creative ideas for posts and emails so they never have to wonder what to do next.

But, what if Copilot—the personal trainer for your marketing—could do more than just tell you what to do? What if the personal trainer could help you get started? What if it could even do most of the hard work for you? What if it gave you exactly what you needed?

We immediately got to work on another HUGE advance in the content creation workflow by integrating Copilot with our advanced AI technology, Ghostwriter AI.

This one truly is a game-changer. Why is this so valuable?

Before we released AI content suggestions for Copilot, Copilot would give you personalized suggestions for content like:

Really helpful, right? Copilot literally tells you what content you should create.

But now it does even more of the hard work for you. If you log into your account and click on some of your Copilot suggestions, you’ll notice that some of them have a new “Generate Suggestions” button:

Click the button to instantly generate tailored content for that prompt:

Many of these suggestions factor in your exact business type to create content suggestions tailored to your niche and audience. The AI will generate entirely unique content for your business and audience versus, say, an Etsy jewelry store.

So, how can you use AI Content Suggestions with Ghostwriter AI to enhance your marketing campaigns?

Generate ideas for new content

If you’re struggling to come up with fresh ideas for your social media or email marketing campaigns, AI Content Suggestions is a lifesaver. With just a click of a button, you can get access to a wide range of content suggestions that are tailored to your brand, audience, and marketing goals. You can use these suggestions as a starting point to brainstorm new ideas for your marketing campaigns.

Dramatically speed up content creation

Creating high-quality content can be time-consuming, but with AI Content Suggestions, you can create content 20x faster. The AI algorithms analyze your business, audience, and marketing objectives to come up with targeted content suggestions that you can use as is or modify to suit your specific needs. This way, you can create high-quality content in record time, freeing up more time to focus on other important aspects of your business.

Eliminate guesswork & optimize your social media posts

Social media can be a powerful tool for building brand awareness and driving engagement, but creating effective social media posts can be a challenge. With AI Content Suggestions, you can generate ideas and actual “ready-to-post” content for social media posts and emails. This can help you create more engaging and effective social media posts that drive likes, comments, and shares as well as email campaigns that get opened, read, and clicked.

How Do You Get Started With AI Content Suggestions With Ghostwriter AI?

Getting started with AI Content Suggestions is simple, and it’s already available in your account. Just click on prompt suggestions on your weekly calendar view and look for the “Generate Suggestions” button. Give it a click, and our advanced Ghostwriter AI will analyze information we’ve collected about your business and suggest relevant, engaging content for your audience.

Note that not all Copilot content prompts are integrated with Ghostwriter yet. We’ll be rolling out AI content suggestions for more Copilot prompts as time goes on.

AI and humans: better together

AI Content Suggestions with Ghostwriter AI is truly a game-changer for small business owners who want to streamline their content creation workflow and create high-quality content in record time.

At Tailwind, we’re investing heavily in AI because we know it’s an important tool for making small business marketing easier, faster, and more effective. By leveraging the power of AI, business owners can quickly create content that resonates with their target audience, drives engagement and conversions, and helps them stay ahead of the competition.

AI helps us create faster and be more productive. It doesn’t replace you or make marketing irrelevant. Rather, it’s a way to enhance your marketing and jump start your creative process. It’s a way to quickly get a first draft as a starting point, generate ideas and thought starters, or get unstuck when you’re stuck.

So why not give it a try today and see how AI Content Suggestions can help you take your marketing campaigns to the next level?

Brian Gladu

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